Anouar Invest Unveils 480 Million Dirham Agro-Biotech Initiative in Jorf Lasfar

Key Takeaways

  • The AYA industrial project, a 480 million dirham investment, launched in El Jadida with a focus on agro-industry and biotechnology.
  • The initiative is expected to create over 500 jobs and promote Moroccan exports, contributing to food and industrial sovereignty.
  • The plant will feature renewable energy sources and aim to export 30% of its production, aligning with Morocco’s Green Generation strategy.

Construction of AYA Industrial Project Begins

On Wednesday, the Anouar Invest Group inaugurated the construction of the AYA (Anouar Yeast Additives) industrial project in Jorf Lasfar, El Jadida province. This significant venture represents a 480 million dirham investment in the agro-industrial and biotechnology sector.

Government officials hailed the project as a key step in Morocco’s efforts to boost industrialization and enhance food sovereignty. Minister of Industry and Trade Ryad Mezzour highlighted that the AYA project strengthens the nation’s food and industrial independence while establishing a new export sector in biotechnology. The initiative aligns with the government’s broader industrial strategy aimed at job creation, fostering local talent, and promoting economic growth across regions.

Minister of Agriculture, Maritime Fisheries, Rural Development, and Water and Forests, Ahmed El Bouari, noted the project’s compatibility with the Green Generation strategy, emphasizing the importance of agriculture in Morocco’s economic and social landscape. Secretary of State for Foreign Trade Omar Hejira underpinned the project’s potential to cultivate a competitive, internationally oriented industry in Morocco.

The AYA facility is designed to span 7.1 hectares, featuring 28,700 m² of buildings across three levels. It is projected to generate over 500 direct and indirect jobs, marking a substantial contribution to the local labor market. The project incorporates eco-friendly designs, including a water treatment plant that adheres to both national and international environmental standards.

With an installed electrical capacity of 14 MW, the plant will derive 40% of its energy from renewable sources. The AYA unit aims to address the increasing demand for yeast and bakery ingredients, with aspirations to export 30% of its output, thereby enhancing Morocco’s international market presence.

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