Key Takeaways
- GREW Solar partners with Mumbai Indians and Gujarat Titans as their official solar partner.
- The partnership aims to promote clean energy during the T20 cricket tournament.
- Brand visibility includes logo placement on team gear, stadium screens, and digital platforms.
GREW Solar Partners with T20 Teams to Promote Sustainability
GREW Solar has announced a partnership with two major cricket franchises, the Mumbai Indians and the Gujarat Titans, aiming to promote clean energy during the upcoming T20 cricket tournament. As the official solar partner, GREW Solar will serve as the lead headgear sponsor for the Gujarat Titans, featuring its logo on helmets and caps. The company’s branding will also be displayed through stadium LED boards, big-screen integrations, and broadcast coverage on both television and digital platforms.
The partnership seeks to leverage the extensive reach of the tournament to advocate for clean and accessible energy throughout India, supporting the nation’s transition to a more sustainable future. Vinay Thadani, CEO and Director of GREW Solar, expressed that the collaboration reflects the synergy between Gujarat, known as India’s solar capital, and the Gujarat Titans, a team recognized for its pioneering spirit. He added, “Adding Mumbai Indians expands this to a national platform. Cricket reaches every Indian, and solar energy should too. This partnership puts our message of clean, affordable power on one of the world’s biggest stages.”
In addition to the branding aspects, GREW Solar plans to run digital campaigns and regional activations aimed at engaging fans. Initiatives will include online contests that offer match tickets and merchandise, enhancing involvement with audiences across different platforms.
Colonel Arvinder Singh, COO of Gujarat Titans, expressed enthusiasm about the partnership. He noted the rapid growth of both organizations since 2022 and highlighted their shared emphasis on innovation and leadership, alongside a commitment to sustainable progress.
Similarly, a spokesperson for the Mumbai Indians remarked that GREW Solar’s mission of making clean energy more accessible is in line with the team’s values of progress and excellence. The franchise looks forward to the development of a strong association that can benefit both parties and advance the cause of sustainability.
This collaboration not only promotes the sports teams but also aims to raise awareness about renewable energy, encouraging fans and viewers to consider sustainable energy solutions in their own lives.
The content above is a summary. For more details, see the source article.
