Mastering Growth: Strategies for Claims, Regulations, and Packaging in the Beauty Industry by 2026

Key Takeaways

  • Beauty brands are adapting to regulatory changes and focusing on credible, evidence-based product claims.
  • An upcoming webinar will provide insights into navigating global labeling regulations and effective packaging strategies.
  • Industry experts will share strategies for balancing innovation with compliance to enhance market entry.

Webinar Announcement

Beauty and personal care brands are under pressure to launch products quickly and expand their global reach while establishing compelling claims that meet regulatory standards. In light of these challenges, Esko has organized a webinar titled “How to Scale a Beauty Brand in 2026: Claims, Regulations & Packaging Strategies,” scheduled for December 2, 2025, at 9:00 AM Central Standard Time. This event aims to provide actionable insights for beauty brands navigating the complexities of product claims and compliance.

As the landscape of consumer expectations evolves, brands are shifting their focus from vague “clean” product promises to more robust, evidence-based efficacy claims. The webinar will delve into these changing product messaging strategies and the importance of regulatory compliance as brands aim for sustainable growth.

Attendees will learn how to effectively design artwork that aligns with global labeling regulations and anticipate potential regulatory shifts. Proactive labeling strategies can mitigate risks, speed up market entry, and ensure compliance across different regions.

Esteemed speakers for the event include:
– Gwenael Bultelle, Category Specialist at Esko with over 20 years of experience streamlining processes and workflows.
– Lorne Lucree, Founder of Quiet Coyote, noted for his expertise in beauty innovation, product development, and consumer insights.
– Karen Yarussi-King, President of Global Regulatory Associates, Inc., who brings over 30 years of regulatory expertise to assist beauty brands.

Participants are invited to register and submit questions in advance to be addressed during a Q&A segment, making this webinar a valuable opportunity for those looking to strengthen their brand in an ever-competitive market.

Mark your calendars for this insightful session, and prepare to engage with some of the industry’s leading experts on the best practices for scaling beauty brands effectively and compliantly.

The content above is a summary. For more details, see the source article.

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