Key Takeaways
- iOrthotics, founded in 2009, has revolutionized podiatry with innovative 3D-printed orthotics.
- The company won the Innovation in Health Technology award at the 2026 Endeavour Awards.
- iOrthotics aims for global expansion while maintaining sustainability and reducing material waste.
Company Overview and Achievements
iOrthotics, a custom orthotic manufacturer based in Queensland, Australia, has gained recognition for its innovative approach and commitment to sustainability since its establishment in 2009 by Dean Hartley. The company has transformed traditional podiatry practices through the adoption of advanced digital workflows and 3D printing, allowing for efficient production of custom orthotics at scale. This achievement has earned iOrthotics the Innovation in Health Technology award at the 2026 Endeavour Awards, marking a significant milestone in the company’s growth trajectory.
Hartley expressed pride in the recognition, stating, “It’s an honour to be recognised among such a strong field of winners… We’re proud to represent Queensland and the incredible SMEs in our region.” The company’s journey began with frustrations over the conventional orthotic manufacturing processes, which were often slow, costly, and wasteful. By implementing new technologies from the outset, iOrthotics improved production efficiency, reduced material waste, and enhanced patient clinical outcomes.
Expansion and Product Innovation
From its initial support of seven clinics in 2011, iOrthotics now services over 300 clinics in Australia and more than 1,000 globally, with operations in four locations, including two in the U.S. To date, over 750,000 custom orthotic devices have been produced, highlighting the increasing demand for its innovative solutions. The company’s mission is to provide practitioners with clinical precision and responsible design to deliver superior patient care.
Significant innovations include the EnviroPoly and EnviroFoam products, designed to further reduce production waste compared to traditional methods. In 2025, iOrthotics produced more than 200,000 custom orthotic devices, saving an estimated 180 tonnes of waste. Hartley stated, “We’re particularly proud of our EnviroPoly and EnviroFoam range… a product we believe genuinely builds a better tomorrow.”
Future Directions
Looking ahead, iOrthotics plans to focus on continuous innovation and global expansion. Strategies include growing its presence in the United States, expanding material offerings, and exploring in-clinic 3D printing capabilities. Hartley underscored the importance of maintaining the company’s adventurous spirit as it scales, stating, “We’re determined to hold onto that Aussie adventurous spirit – in our people, our products, and everything we do.”
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